Urban lifestyle in nature

isae
brand
book

the People Who Are Connecting Nature, Life and Tradition

img20201228_16135475

빛의 여행

the Voyage into Colorful Life

img20201228_16192353

문화의 여행

the Voyage into  the Tradition

img20201228_16215406

생활의 여행

the Voyage into Slow Life

img20201228_16225656

이새와 'AGI 서울2016'

the Voyage into the
 ‘AGI SEOUL 2016’

이새의 숨은 뜻 : 잇는 일

이새의 숨은 뜻: 잇는 일

'자연과 함께 하는 삶'을 지향하는 패션&라이프스타일 브랜드 이새가 건강한 슬로라이프를 살아가는 이들을 찾아_

이탈리아의 조리법을 이용해
한국의 제철 식재료들에서
색다른 표정과 맛을 끌어내는_
이현승
'아까 h' 셰프
서두르지도, 게으리지도 않게.
입으로 전해 오는
한식을 찾아 여행하는_
하미현
'아부레이수나' 대표 셰프
건강한 슬로라이프
음식으로 소통의 장을 펼치는_

김송수
'몬순 잇츠'대표 셰프

Accessories

We join hands with various craft artists to make our own special accessories. We’re always looking for  new and talented artists. You can only see works in ‘isae’ that we’ve collaborated with those artists we’ve met.

SOH

In the past, people in the nature of this land found ways to adjust to a healthy and gentle person, and delivered them in a way that is good to find and good to live with nature.
This is called tradition.
We would like to add today’s use to the old things made of the wisdom of the tradition and let them be absorbed into everyday life.

Clothes

Natural materials and natural dyeing are the most important and fundamental parts of our clothing work. Paint thread and cloth with materials derived from nature. We hope nature will be with us closest to the body, and life will be with us closest to nature.

Join our member

Get notified of special offers, events, and news

대표매장

EnglishFrenchGermanHindiHungarianIrishItalianJapaneseKoreanRussianSpanishThai